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My Trachten Outlet

Shopify outlet selling discounted traditional (Trachten) fashion — tradition meets current trends.

WWW.MYTRACHTENOUTLET.DE ↗
CLIENT
My Trachten Outlet
VERTICAL
Fashion
CATEGORIES
Commerce
YEAR
2018
STATUS
Live store
STACK
3 tools
My Trachten Outlet
§ 01
Context

An outlet needed a store that honoured the traditional garment category while feeling current.

Off-the-shelf Shopify themes read either generic or folksy; neither fit.

§ APPROACH
Approach

Editorial outlet storefront.

Custom theme, photo-led category pages, smart size guides and search filters tuned to the Trachten catalogue.

§ OUTCOME
Outcome

Outlet that converts without looking like one.

Customers browse seasonal lines and sales in one flow; operations stay on stock Shopify admin.

§ 02
Stack
SHOPIFY CSS JAVASCRIPT
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TIMB
Mobile + web live, commission tracking works